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KEYING masks development concept

Product development / Masks

Masks

From a purifying clay mask to a soothing sheet format, develop a mask around the experience you want your brand to deliver.

Develop this with us

Formula, packaging, minimum order quantity and lead time are confirmed against your project brief.

Formats to explore

Build the right range.

  • Clay masks
  • Cream masks
  • Sheet masks
  • Soothing and moisturising treatments

Start with your brief

The details that matter.

  • Rinse-off, leave-on or sheet format
  • Target skin type and intended routine
  • Application feel and removal experience
  • Pack size and single-use or multi-use format

Formulation approach

Ingredients, with context.

Discuss clay, centella, moisturising ingredients and other actives from your brief. The formula, mask format and packaging are developed together.

More about our development process

Tell us what you’re making.

Share your product idea, target market and launch plans.

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